Shoot the Company have been travelling back and forth to Kenya over the past 12 months and the fruits of our labours went live last week when Lipton launched it’s #BeAMaker campaign. Unilever’s first ever mobile-first campaign has caused a lot of interest in the marketing world and aims to show the human side of tea and reposition the brand for a younger audience by focussing on Lipton’s sustainable living efforts. Our team travelled to Kericho at the end of 2015 to unearth all the wonderful stories that feature in the campaign and then returned in 2016 to film them all. If you like rapping, bicycle-wheel windmills, marathon running and of course tea, then this is the campaign for you.
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